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The Marketing Director’s

Essential Guide to the

Insurance Distribution Directive

Find out everything you need to know about the Insurance Distribution Directive in your free essential guide!

Download your essential guide to the Insurance Distribution Directive

In this guide you will learn:

  • What the Insurance Distribution Directive (IDD) is
  • When the IDD comes into force
  • What the IDD will impact
  • The scope of the IDD
  • The professional and organisational requirements
  • The impact on insurance marketers
  • How The Marketing Eye can help

The IDD is designed to promote competition between insurance distributors to create a “level playing field” for customers and will be fully implemented into UK Law regardless of the UK’s decision to leave the European Union.

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Your idea and your technology are only as good as the profits they will generate.

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To grow, you need relentless, integrated and cost-effective campaigns that create leads as well as build brand awareness - and that is what we deliver. Your targets are our targets. We monitor results and constantly adjust and optimise to make sure your goals are achieved.

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When you’ve got traction and the revenues are starting to roll, our focus shifts to helping you become first choice in your sector. We’ll help you invest to grow and invest to protect, while at the same time bringing your average cost of customer acquisition down.

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